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NMRLabsalso known as NMR Designs

The build-and-growth arm for startups that compound, not spike.

AI product, attribution, creative, and Google Ads for US startups first — then UK, then Asia. Senior-led delivery, honest reporting, zero junior handoffs. Every dollar tracked to outcomes that matter.

Product · Paid · Analytics · Creative

Team collaborating in a modern office
Analytics dashboard on a laptop
Professionals reviewing charts in a meeting
Growth metrics and charts on screen
Laptop with code during product build
Boardroom strategy discussion

As seen on

Trusted by teams around

BrexCatchThatBusVelloyEverbloomAlterSelectFewTributeTribe Custom
10×Ad spend → revenue
4×Sales in 6 months
420%Facebook campaign ROI
€0.39B2B Google Ads CPA
117%AdWords account growth
10×Conversion lift
10×Ad spend → revenue
4×Sales in 6 months
420%Facebook campaign ROI
€0.39B2B Google Ads CPA
117%AdWords account growth
10×Conversion lift
Team reviewing strategy in a meeting

The problem

Strong products still lose revenue to broken funnels, untested creative, and ads that were never built to scale.

NMRLabs builds around your ICP and acquisition economics — turning AI product work, paid traffic, and creative into qualified pipeline that compounds over time. We optimise for CAC and retention, not vanity CPL.

  • //Untested builds burn runway before learning
  • //Agencies lose clients when reports don't match reality
  • //Attribution gaps make every channel look like a guess

How we work

Six levers. One compound system.

We handle the GTM and product infrastructure so you can focus on closing — and shipping.

Process

Discover → Build → Compound.

Discover

01

Discover

ICP, economics, and leaks — audits that map what to fix first.

Build / Instrument

02

Build / Instrument

Ship the product surface, tracking, creative, and ads as one system.

Compound

03

Compound

Weekly insight loops. Scale what works. Kill what doesn’t.

Selected work

Surfaces that actually ship.

About the studio

Client reviews

Real words from people who shipped with us.

Published with client permission. Avatars are initials — we don't invent faces for reviewers.

All reviews

Best developer I've worked with

“Nik's work ethic is unparalleled. He is the best developer I've had the pleasure of working with. Usually, speed and quality are in tension — but Nik manages to ship fast, perfectly each time. His attention to detail is second to none. His communication and status updates are brilliant, detailed and thorough.”

Hugo Cannon

CEO, Velloy

Website development · Google ads · Analytics

Sole engineer · shipped on time

“Nik was the sole engineer who brought to life a new ecommerce site which uses Brex points as the currency. His autonomy, communication, and professionalism stood out. He took all feedback and turned it around in less than 24 hours — and we launched on time because of his support.”

Benjamin Beltran

Engineering Manager, Brex

Website development

Payback 13 mo → 1–2 mo

“Nik implemented a retargeting strategy that reduced our payback period from 13 months to 1–2 months — working closely with creatives through iterative media buying. He also delivered analytics infrastructure insights that drove important business decisions.”

Lukas Runte

Co-Founder & CEO, Everbloom

Facebook ads · Instagram ads · Analytics

Best-in-class SEM

“Nik is very versatile in pretty much everything related to growth and paid media. He tests channels, audiences, formats, and copy until the client gets the best ROAS. I've been especially impressed with his SEM skills — never worked with someone so versatile in Search Engine Marketing before.”

Suzana Pletikosa

Marketing, Alter

Google ads · Facebook ads · Analytics

More proof on Results.

FAQ

Frequently asked questions

Primarily United States startups and growth teams (then UK, then Asia) with product-market fit or close — plus agencies that need senior technical + growth leverage. Typical engagements: AI product builds, attribution systems, or paid acquisition with real media spend.

Ready?

Ready to build your revenue engine?

30 minutes. We'll show you exactly where your product or acquisition is leaking — and what to fix first.

Or send a note

Prefer async? Drop details and we'll reply within one business day.

let's chat →